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Actual Madrid: Pushing the Boundaries of What’s Potential on the Santiago Bernabéu Stadium

When you concentrate on Actual Madrid, you immediately take into consideration legends, greatness, and iconic moments. When you concentrate on their residence, the Santiago Bernabéu Stadium, you instantly take into consideration the 80,000+ followers, electrifying ambiance, and sheer presence of the distinctive construction.

Within the early 2000’s, Actual Madrid, and it’s CIO Enrique Uriel, had a imaginative and prescient of making the “Final Bernabéu,” which might ship a fan expertise in contrast to another on the time, primarily reworking the membership’s residence stadium into one of many most secure, most linked venues in all of sports activities. The plan was audacious as a result of video distribution and Wi-Fi expertise had been nonetheless within the early adoption part, however Actual Madrid turned to Cisco and over the course of some years, the venue had unequivocally remodeled into probably the most linked within the sports activities business.

Quick-forward to current day and that boundary-pushing mentality stays, because the membership sits on the verge of one other main stadium renovation that may characteristic key Cisco expertise, together with a Software program Outlined-Entry (SDA) community, Wi-Fi 6 and IP Material for Media.

What does that imply for the membership, its followers, and key stakeholders? Let’s take a streamlined look:

Seamless Community

The core of the Santiago Bernabéu Stadium community refresh begins with Cisco’s single, converged Software program Outlined Entry (SDA) community, which is the primary of its variety to look at a sports activities venue in Europe. This SDA community carries all companies wanted to drive the Bernabéu’s huge operation, from software program insurance policies that decide the fitting software to the fitting consumer or system securely, to managing the Constructing Administration System (BMS) and retractable pitch that turns the stadium right into a multi-purpose venue. This community has been designed with capability and suppleness in thoughts for future calls for and is answerable for powering the venue’s elevated fan expertise by Imaginative and prescient Edge digital signage, real-time app interplay, 4K video and far, rather more.

Wi-Fi for the Future

Iconic stadiums, arenas and venues geared up with Cisco’s Wi-Fi 6 expertise have seen record-breaking ranges of information visitors and fan engagement. Take SoFi Stadium for instance, the location of Tremendous Bowl LVI, or BottleRock Music Competition, held in California every year.

The Bernabéu’s community will now use 1,500 Cisco Wi-Fi 6 entry factors, all centered on delivering blistering speeds to followers and stakeholders no matter seat place, permitting for true, uninterrupted connectivity throughout each dwell occasion.

Cloud-Primarily based Broadcast & Digital Signage

Because of Cisco’s cloud-based IP Material for Media resolution, Actual Madrid will profit from automation, analytics, and safety (with the assistance of confirmed companions) that are a part of this highly effective broadcast resolution. The dynamic all-IP manufacturing surroundings on the new Bernabéu will permit Actual Madrid to effectively produce and distribute content material to greater than 2,500 screens and 80,000+ followers’ cell gadgets within the venue, whereas additionally delivering the motion to followers through broadcasts around the globe.

In Conclusion

For many years, the legendary membership has proven a steadfast dedication to not solely fielding among the finest groups on the planet on the pitch, but additionally to leveraging the perfect and most superior expertise to convey the attractive sport to its hundreds of thousands of followers off the pitch.

“Increasingly more, it’s not simply excellence in IT, it’s about pondering exterior the field, reinventing your self and your merchandise to keep up a management place out there,” remarked Actual Madrid CIO Enrique Uriel, when requested about the way forward for the membership and their iconic venue.

That pursuit of excellence is the explanation probably the most storied and celebrated golf equipment on the planet is widely known as a world chief of sports activities innovation. And we’re proud to be their associate.

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